Gemline® Empowers Customers with New Web Tools: Introducing Kit Creator and Pricing Estimator

Gemline, a leader in the promotional products industry, is proud to announce the release of two game-changing web-based sales tools, Kit Creator and Pricing Estimator. These new web-based additions were developed in response to distributor requests and are poised to enhance both the buying and selling experience, while reaffirming Gemline's commitment to “ease-of-doing-business.”


October 10, 2023

Lawrence, MA (October 10, 2023) – Gemline, a leader in the promotional products industry, is proud to announce the release of two game-changing web-based sales tools, Kit Creator and Pricing Estimator. These new web-based additions were developed in response to distributor requests and are poised to enhance both the buying and selling experience, while reaffirming Gemline's commitment to “ease-of-doing-business.”

Kit Creator, aptly named for its simplicity and functionality, is an online tool designed to empower users to effortlessly build and share custom kit options with their customers, internal teams and/or their Gemline sales representative. With just a few easy steps, users can create custom kits that automatically calculate prices as items are added, removed, and decorated. This versatile tool even allows users to include add-ons like greeting cards and packaging, as well as indicate if they plan to add customer supplied (non-Gemline) items to their kits. Registered web users enjoy the added benefits of seeing real-time customer-specific pricing, the ability to save kits for future reference, and the convenience of submitting their custom kit to their Gemline salesperson for review with a single click. Even guest users can take advantage of this innovative tool by submitting their custom kits for review after completing a simple form.

The Pricing Estimator, a user-friendly calculator tool, allows users to calculate pricing in real-time without having to call or e-mail a Gemline representative. This tool is now conveniently located on every product page on the Gemline website. It empowers users to effortlessly adjust quantities and decoration options, calculating pricing in real-time.  What’s more, with just a click of a button, both guest and registered users can submit their product and decoration selections to Gemline for a quick and accurate quote.

"At Gemline, we pride ourselves on being listeners first when it comes to our distributor partners, and providing the solutions they need to succeed," said Frank Carpenito, President & CEO of Gemline. "The introduction of Kit Creator enhances Gemline’s robust kitting and fulfillment capabilities by putting more control in our customers’ hands, while Pricing Estimator makes it easier for our customers to easily estimate pricing and charges. Both of these new tools reinforce Gemline's position as an industry leader, providing a competitive edge that sets Gemline apart from the rest."


About Gemline


Founded in 1958, Gemline is an award-winning, design-centric supplier providing high-quality branded products to the promotional products industry. Gemline is ranked as the 12th largest industry supplier and 5th largest hard goods supplier by the Advertising Specialty Institute. The Company’s product line consists of a wide range of gourmet food and lifestyle gifts, electronics, bags, coolers, drinkware, stationery, and writing instruments. In addition to its strong portfolio of house brands and Gemline-branded products, the Company offers high-quality retail brands such as American Tourister®, Anker, Be Home®, CORKCICLE®, Courant, Cuisinart®, Cuisinart® Outdoor Grilling, govino®, Igloo®, Moleskine®, MiiR®, Modern Sprout®, New Balance®, Osprey®, Out of the Ocean®, Out of the Woods®, Paper Mate®, Parker®, Samsonite®, Sharpie®, Slowtide, VSSL®, Waterman® and W&P. Gemline is a registered trademark of The Gem Group, Inc. For more information about Gemline, visit the Company’s website at www.gemline.com or 1-800-800-3200. Find Gemline on Facebook, Instagram, LinkedIn, and Twitter.