Gemline® Expands Long-Term Samsonite® Partnership with the Addition of High Sierra® Brand

Gemline, a leader in design innovation and quality in the promotional products industry, proudly announces a new strategic brand partnership with High Sierra, a renowned pioneer in everyday bags perfect for life's endless possibilities. On July 17th, Gemline proudly unveiled a collection of High Sierra’s retail products as part of their highly anticipated Fall & Holiday launch. This lineup of High Sierra retail products will be sold exclusively through Gemline.


July 30, 2024

Lawrence, MA (July 30, 2024) – Gemline, a leader in design innovation and quality in the promotional products industry, proudly announces a new strategic brand partnership with High Sierra, a renowned pioneer in everyday bags perfect for life's endless possibilities. On July 17th, Gemline proudly unveiled a collection of High Sierra’s retail products as part of their highly anticipated Fall & Holiday launch. This lineup of High Sierra retail products will be sold exclusively through Gemline.

 

As a proud member of the Samsonite family, a trusted Gemline partner since 2016, High Sierra brings a new dimension to Gemline’s brand portfolio. High Sierra’s outdoor heritage combined with its casually styled, feature-rich products are perfect for everyday journeys and offer an unmatched price-value proposition.

 

“We are steadfast in our commitment to continuously expand our product offering, and this partnership allows us to deliver unprecedented value to our customers,” said Frank Carpenito, President & CEO of Gemline. “High Sierra’s retail products offer the perfect canvas for brand visibility, ensuring that businesses stand out in a competitive market, and it’s the first time these retail products have been offered in the promotional channel.”

 

For more information about the High Sierra product line and Gemline’s 2024 Fall & Holiday Collection, visit www.gemline.com.


 

About Gemline


Founded in 1958, Gemline is an award-winning, design-centric supplier dedicated to providing high-quality branded products to the promotional products industry. Exemplified in our purpose statement of 'We Promote Community,' Gemline prioritizes building connections in everything we do.

Ranked as the 12th largest industry supplier and 5th largest hard goods supplier by the Advertising Specialty Institute, Gemline offers a diverse range of drinkware, stationery, bags, coolers, writing instruments, technology products, gourmet food, and lifestyle gifts. In addition to its strong portfolio of house brands and Gemline-branded products, the Company’s product lineup includes 30 renowned global retail brands such as Anker®, CORKCICLE®, Cuisinart®, Igloo®, MiiR®, New Balance®, Osprey®, Moleskine®, Samsonite®, Sharpie®, and many more.

Gemline is committed to making a positive impact both locally and globally. To learn more about Gemline, visit www.gemline.com or call 1-800-800-3200. Connect with us on Facebook, Instagram, and LinkedIn.


About High Sierra                                                                                                                                              


High Sierra is a leading manufacturer of feature-rich, versatile lifestyle gear designed for adventurers everywhere. Established with a commitment to creating durable, functional, and stylish products, High Sierra has become a trusted brand among outdoor enthusiasts and travelers. Their extensive range of backpacks, duffel bags, and travel accessories are crafted to meet the diverse needs of those who embrace the great outdoors, as well as those who seek innovative solutions for their daily journeys.

As a proud member of the Samsonite family since 2012, High Sierra benefits from the unparalleled expertise and global reach of the world's most trusted luggage brand. This partnership has enabled High Sierra to continuously innovate and expand its product offerings, maintaining a steadfast dedication to quality and customer satisfaction. High Sierra's mission is to provide gear that empowers people to explore new horizons, whether on rugged mountain trails, city streets, or far-flung destinations. With a focus on functionality, durability, and affordability, High Sierra remains committed to enhancing the adventure lifestyle for all its customers.